So a nice black package arrvied in the post for me today… but what’s in it?
Ah. BMI wishes to communicate with me.
Oooh… Airport codes… and subtle bit of BMI Advertising.
Oh bugger. Eco credentials down the pan with lots of little advertising things. Nice idea, but a booklet would had been cuter, and no doubt easier to print. Still – that’s our BMI.
Also notice the lack of BMI on a lot of the paperwork and the advertising of “Diamond Club” as a brand.
So where is the advertising that it’s a BMI Card?
Ah. Of course – the back of the Card – and on the luggage tags – where they all go obviously.
The good news is thankfully, there are reports of the new cards being accepted without a problem in most Star Alliance lounges, except AMS who have only recently seen the new card.
That’s our BMI…
