Late to the game American Airlines has decided to open up the first few rows of coach/econmomy seating to “anyone who pays extra” for it.
Bundled in is the right to be the first to board a plane – a good thing in the USA considering the state of the overhead bins and how loaded they are.
They are being sold under the Your Choice” product, avalible to American Airlines customers , which can be purchased from the self service machines only 24 hours to 50 minutes before scheduled departure. This inculdes bulkhead seating too.
The service is available within the USA, Puerto Rico and the US Virgin Islands. The Express Seats upgrades range in price from $19 to $39.
This isn’t uncommon these days as airlines of all nations are trying to squeeze every penny out of the consumer. Shame it just looks like penny pinching to some of us…
