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Brussels Airlines to commence JFK route

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With a hat-tip to Xander who commented about one of my pictures yesterday Airline Route confirm the launch of a Brussels Airport to New York JFK International operated by Brussels Airlines.

The route is due to commence on 1st June 2012, operating the following legs

SN0501 -  DEPART BRU 10:20       ARRIVE JFK 12:35
SN0502 -  DEPART JFK 17:15       ARRIVE BRU 06:25+1

Operates Daily
Booked Equipment: Airbus A330-300

Economy Returns are pricing in from £486.70 based on a departure from MAN/BHX.

With Brussels Airlines returning to JFK, it marks the return of a Belgium flag carrier serving the Trans-Atlantic Market since the collapse of Sabena in November 2001.

However, there is some major competition into the New York Area, with United (Continental) operating to Newark International and Jet Airways operating to New York-JFK.

It’ll be interesting if Brussels Airlines can tap into the JFK destination market from it’s built network in Africa and let it flow through, as well as marketing the service locally when there are existing Star Alliance (or Jet Airways service).

Comments

  1. Lack says

    SN is in the TATL syndicate along with UA/CO/LH/LX/BD/OS, so along with their own feeder network, I wouldn’t worry too much about finiding clients.

  2. Xander says

    My guess is that they’ll be able to make it work. The main reason for JFK is to attract connecting passengers to their fairly expansive Africa network.
    Another interesting point to note is that the A333’s are currently undergoing a cabin refit and are getting the same C seats as LX and AVOD and new seats in Y.

  3. nathan says

    with AA & DL shamefully operating B-757 on their BRU-JFK route, it was about time SN came back into this market. I can see AA eventually pull out, they just discontinued stopped their BRU-ORD service, and frankly, a newly refurbished A-330 is a totally better product then lousy 757’s used by AA & DL. Think it’s time AA & DL move over, here comes the Belgian Savoir Fair in the Air.