One of the schemes I like that rewards outstanding staff is the British Airways Golden ticket scheme. It’s a scheme that in my opinion is a lot better than BA.com/welldone, as it gives an instant feedback to the crew-member in question.
And yes, I gave my golden ticket away this year to an OpenSkies crew member who did a sterling job between New York and Orly.
Well, Golden Ticket is back, as BA sent me more stuff in the post…
Another super-gluded BA envelope…
The letter
The Golden Ticket
Interestingly, Golden Ticket has expanded across the entire BA system this year, allowing you to reward call centre workers too.
The reward can be given to any of BA’s services (on the ground, and in the air), as well as affiliates and franchisees (such as SunAir, ComAir and OpenSkies).
It’s a great scheme (even if only 4000 tickets were given out). I do wish there was more than one ticket to give out – as that could give a better indication of how outstanding crew can be.
I’ll be looking out for a reason to give away my Golden Ticket when I continue to fly this year.
I never got it via mail, but it shows as an option in my executive club account. I´ve sent one award to a check in agente in Singapore and I still have the 2014 available.
My wife or I haven’t ever seen this but we don’t have status with BA. I wonder if that matters to target this.
It’s targeted at BA Gold and above. You can still do BA.com/welldone, but I love the “instant gratitude” of Golden Ticket.
For those who did not/do not receive a Golden Ticket to award to exceptional staff, please do not forget the Old Fashioned way… If a service or particular person moves you as going above and beyond, obtain the name and write a brief letter of thanks to BA (or any other service provider). It does not take long and you WILL make someone’s day.
I couldn’t agree more.
BA Golden Ticket
I just gave mine to a leader in the ground team at connections in T5 LHR for her service in the midst of the chaos caused by cancellations due to storms.
She recovered the poor treatment offered by a colleague and turned it into ‘ the reason to fly BA ‘.
Her surprise and delight matched my appreciation of her service.
One of the best initiatives from BA in some long time.