British Airways and Malaysia Airlines sign codesharing agreements.

British Airways and Malaysia Airlines have signed a new codeshare agreement covering fourteen routes.

The routes that will be included in the BA/MH codeshare include:

• Malaysia – Alor Setar, Kota Kinabalu, Johor Bahru, Kuching, Kuantan, Labuan, Langkawi, Miri, Penang, Sibu, Kuala Terengganu, Sandakan, Kota Bharu, Bintulu
• Australia – Adelaide, Melbourne, Perth
• New Zealand – Auckland
• Indonesia – Denpasar-Bali, Jakarta, Surabaya
• Vietnam – Ho Chi Minh City
• Cambodia – Phnom Penh

Meanwhile, Malaysia Airlines will place its code on British Airways domestic flights from Heathrow to

• Aberdeen, Belfast, Edinburgh, Glasgow, Manchester and Newcastle.

An expanded codeshare to European destinations will be subject to regulatory approval

• Barcelona, Berlin, Copenhagen, Vienna, Brussels, Geneva, Hamburg, Lyon, Toulouse, Paris and Zurich

The new codeshares will available for travel from 9th October 2019, with seats available for sale.

British Airways promises that travellers will be able to check luggage through to their final destination and collect their boarding passes in advance. Members of British Airways Executive Club members will gain enhanced frequent flyer benefits and Avios too.

In quotes

Neil Chernoff, British Airways’ Director of Networks and Alliances said:

“This codeshare with Malaysia Airlines further strengthens the destination proposition for our customers, giving them more benefits when flying to Asia and South West Pacific. Malaysia Airlines shares our commitment to excellent customer service, and we are delighted that we can introduce more of our customers to their network.”

Captain Izham Ismail, Malaysia Airlines’ Group Chief Executive Officer, said:

“Malaysia Airlines is excited about the increased opportunities this codeshare with British Airways will bring for visitors from across the United Kingdom to explore the range of unique destinations that Malaysia has to offer. This development coincides with the launch of Visit Malaysia 2020, a landmark initiative uniting industry players behind a shared goal of welcoming 30 million tourists to Malaysia in the year 2020, making the upcoming year a particularly exciting time to visit and enjoy the country’s warm hospitality and diverse cultural attractions.”

Formalising links

As airlines seek to go beyond alliances, a codeshare is a good way of ensuring a simplified booking experience, whilst allowing airlines to deepen links with each other. For customers on both ends, it gives the opportunity to go beyond the traditional limits of an airline.

For both British Airways and Malaysia Airlines customers – more destinations to enjoy will be better.

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