Delta Air Lines is planning updates to Delta Premium Select – the airline’s premium economy product.
What changes is the airline offering?
Delta is promising a refreshed cabin experience, featuring locally-inspired dining, premium hand-crafted amenities and more dedicated service touchpoints.
The airline introduced Deta Premium Select in 2017 on select trans-Pacific and trans-Atlantic routes. Since then, it has expanded its offering across its long-haul network.
Food and Beverage
In the past year, Delta has revamped its onboard dining experience, including seasonal menus, more plant-based meals, local sourcing and new partnerships with small businesses, diverse partners and suppliers.
Delta Premium Select menu options will include meals like braised beef short rib with fingerling potatoes and dijon green peppercorn jus; Impossible Meatballs with polenta, pomodorini sauce and broccolini; honey harissa chicken thighs with jollof rice and stewed greens; and for dessert, mango mousse with mango passion fruit compote.
Customers will be served their main courses on bagasse plates made from sugarcane plant fiber, with linen tableware and napkins, silver flatware and glassware.
More dedicated service touchpoints throughout their flight, like a special ‘bubbles and bites’ moment, with sparkling wine, water and a special treat shortly after takeoff, as well as a premium snack basket.
Amenities
Beginning in October, Delta will phase in new handmade amenity kits by Someone Somewhere featuring Grown Alchemist travel essentials and other premium essentials that make the journey more enjoyable.
The new Delta Premium Select amenity kits will come in three new designs that Someone Somewhere artisans created exclusively for Delta. Special for the month of October, select Delta flights leaving the U.S. will feature a pink kit to honour Breast Cancer Awareness Month as part of Delta’s longstanding effort to support breast cancer awareness, research and education.
Customers will also enjoy specially curated, natural skincare products by Grown Alchemist. You can keep hydrated with vanilla watermelon lip balm, found in their kits, and refresh with a vanilla and orange peel oshibori hand towel, which will be handed out before the first meal.
Other premium amenities include a memory-foam pillow, noise-cancelling headsets and a blanket made from recycled materials.
In Quotes
Mauricio Parise, Vice President of Brand Experience said:
“Delta Premium Select sits at the intersection of luxury and practicality – giving customers the opportunity to treat themselves to a more spacious seat and premium experience at a lower price point compared to our Delta One cabin,”
“We continue to debut premium products designed for the future of travel, with differentiated offerings that give our customers the experiences they crave.”
Mike Henny, Managing Director of Onboard Service. added
“At Delta, we know a good meal can make a great experience on Delta flights even better,”
“When designing our Delta Premium Select menu, we reimagined our food and beverage offerings from scratch, and we’re excited to launch delicious new offerings that also highlight our premium service and culture of innovation.”
Updates have started rolling out
The upgraded experience is live in the air, with the airline food and beverage service changed on the 20th of September
Amenity kits are being rolled out in October as they cycle through existing stock.
Images: Delta Air Lines.
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