Bluebox Aviation Systems and De Havilland Aircraft of Canada have announced a collaboration agreement for offering Bluebox’s Blueview digital services platform as a new solution on Dash 8-400 aircraft.
And all in a BlueBox Wow – Image, Economy Class and Beyond.
This will offer operators of Dash 8 aircraft the ability to deliver Bluebox’s digital passenger experience to passengers.
Blueview, deployed on the Bluebox Wow wireless streaming system, can be offered as a new service on the turboprops or as a way of extending a digital passenger experience available on other aircraft in an airline’s fleet to passengers on Dash 8-400 aircraft ensuring a consistent fleet-wide passenger experience.
The Blueview platform allows Dash 8-400 operators to earn ancillary revenue whilst they engage and entertain their passengers via a browser-based portal with digital services such as onboard retail and in-flight entertainment, delivered wirelessly to passengers’ own devices, whilst providing secure delivery of content, third-party app integration, content management, and analytics.
In Quotes
Jean-Philippe Côté, Vice-President Programs and Business Improvement, De Havilland Canada.
“We’re excited to add Blueview and Bluebox Wow to our Fleet Solutions Catalogue and to be working together to offer digital passenger experiences to Dash 8-400 operators globally, demonstrating our commitment to offering our customers innovative solutions and ensuring their passengers have the best possible in-flight experience,”
“By partnering with Bluebox, a digital passenger experience is added to the options available to our team as they support retrofit opportunities around the world. And by providing a Service Bulletin and certification, we are able to shorten not only the engineering timescales, but the time to market for operators to benefit from delivering digital services into the hands of their passengers as well.”
Paul Rayson, Business Development Director, Bluebox.
“Partnering with De Havilland Canada will help us bring the digital cabin to more airlines and more passengers worldwide, just as we’ve done by deploying our solutions on Dash 8-400 fleets for ANA and Air Inuit – enabling a digital in-flight experience for passengers on regional routes served by the turboprops,” said “Now, with De Havilland Canada actively supporting the engineering and certification of the installation of our Bluebox Wow hardware, all operators of Dash 8-400 aircraft will find the deployment process even simpler and faster. This new partnership is a testament to our commitment to offering the benefits of a digital in-flight experience to passengers in any cabin and operators of any business model and route network.”
Filling in the time on the air
Depending on the mission length, having something to distract you from the window, the alise or even the turboprop could greatly benefit you.
It’s even better when things like onboard commerce services are enabled, allowing for the alise service pass to be trimmed to only those passengers who need something (rather than having a trolly block up the alise for most of the flight – which if you need a comfort break, can be a bit critical).
As airlines seek to expand In-Flight Entertainment beyond the widebody cabin and single-aisle, regional aircraft require something – depending on the flight length.
And add value to those who are investing in the Dash8-400 programme at this time.
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