Lufthansa Airbus A321neo arriving at Dublin Airport – Image, Economy Class and Beyond
Long Haul Business Class
Starting in mid-August, Business Class passengers on long-haul flights from Germany will be able to choose from a wider selection of main dishes as early as one month and up to 24 hours before departure.
The airline will offer six different regional and seasonal menus will be available for pre-selection. For passengers, they get the choice they want and for the airline, reduced food waste and the costs attached to it.
IFE for Kids and Teens
Finally, Lufthansa is expanding its in-flight entertain entertainment offering for kids and teens.
In the future, the airline’s “e-journals” media library will offer young passengers an expanded age-appropriate reading selection in the Children’s Media Box. Colouring pages are also available for the youngest passengers to help the time waiting at the gate and their stay on board fly by.
The new children’s podcasts, which are now available free of charge in the FlyNet portal on short- and medium-haul flights, too.
The in-flight entertainment program for children has also been expanded for the summer months. More than 50 films and TV programs, as well as many audio programs, are available for young passengers on long-haul flights. Especially during the vacation season, children’s TV programs and audiobooks can be accessed free of charge via QR codes at the Lufthansa gates and playgrounds in Terminal 2 in Munich and Terminal 1 in Frankfurt.
Short Haul European Economy
Meanwhile, on its European network, for its “Onboard Deiglits” in-flight service, a new, sustainable reusable cup made of recyclable plastic will be used, replacing the previous disposable cup with a plastic lid.
In addition to high-quality, instant coffee specialities such as latte macchiato, three tea variants and hot chocolate will also be available for purchase in the new cup going forward. The passenger airlines of the Lufthansa Group have set themselves the goal of eliminating single-use plastic and single-use aluminium on board by 2025.
Not every improvement needs to be big
Sometimes, the smallest improvements can make a big difference – be they in service level, a new sustainable cup or an upgrade for the summer months for younger travellers.
And small changes have ripples in the passenger experience, with these not being cuts, but actual improvements for once.
Small sustainable steps are sometimes the right way to go when evolving a service. resulting in a few changes at the back end, leaving the passenger-facing staff to do the important task of serving the airline’s customers.
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Powdered coffee in a plastic cup. For a fee.
Yeah, that is progress.
/snark.
Progress in the bottom line. Sometimes, airlines forget they carry paying passengers and would prefer freight…
Recently travelled in coach between DFW-FRA and FRA-BLR. The seats were really uncomfortable and the Vegetarian meal was almost inedible. Lufthansa used to be good if not great but I actually enjoyed my flight on AA metal back home more than my LH flights.
Great point about lowering food waste.