Copa Airlines has unveiled a special livery on one of their new aircraft to highlight the need to check for both breast and prostate cancer.
Copa Airlines has joined the Pink Ribbon initiative through the “Get Tested Early” campaign.
This year, the airline renews its commitment to Breast Cancer Awareness Month to raise awareness about the importance of early detection. To raise awareness and prevention, Copa Airlines introduces their newly designed Boeing 737MAX9 aircraft that will take flight throughout the Americas.
The initiative not only celebrates two decades of ongoing support and commitment to the cause, but it also honours the airline staff who have faced these illnesses.
In addition to painting one of their aircraft in a shade of pink, Copa Airlines donated $50,000 to the National Oncology Institute of Panama furthering their commitment to support the construction of their new chemotherapy treatment facility which will double its current capacity.
According to the Health Organization of Panama (OPS), cancer is the second leading cause of mortality in the Americas. Therefore, the “Get Tested Early” message in Copa Airlines’ new aircraft hopes to transcend barriers by being a constant reminder of the importance of both prevention and early detection of this illness.
In Quotes
Peter Donkersloot, Vice President of Human Resources at Copa Airlines said:
“Copa Airlines is determined to raise awareness about the health and wellness of people. We are confident that our new aircraft will not only fly through the Americas but will also touch the hearts of those who see the photos, and videos or have the privilege to fly on the airplane. It serves as a powerful reminder about the importance of early detection and prevention. We want to share a message of prevention and hope to our passengers, our dedicated staff, and our valued customers because we believe that, together, we can make a difference in the fight against breast cancer,”
Raising awareness
We all know the risks that exist of both breast and prostate cancers (hence why some countries have screening programmes to support in diagnostics).
But it’s still no excuse to self-check and refer if you suspect there’s a problem.
There are other pink-ribbon aircraft out there (Delta’s being one), but it is good to see the airline recognising people to get checked.
And the aircraft looks rather smart in pink too.
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