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You are here: Home / Passenger Experience / KLM announces new amenity kits with Marie-Stella-Maris and Envisions

KLM announces new amenity kits with Marie-Stella-Maris and Envisions

28/06/2024 by Kevincm

It must be new amenity kit season – with KLM refreshing its kits too, partnering with Marie-Stella-Maris and Envisions.

a person holding a tray of towels

The new amenity kits will be flying from 1st August 2024 in KLM World Business Class. In addition, Marie-Stella-Maris premium personal care products will also be available in the KLM Crown Lounge visitors at Amsterdam Airport Schiphol.

Starting 1 August, the Envisions comfort bags and Marie-Stella-Maris personal care products will replace the current Rituals comfort bags and products.

The design of the new comfort bags is the result of a collaboration between KLM and the Envisions design agency in Eindhoven, founded by a collective of young graduates from Design Academy Eindhoven.

The designers drew inspiration for the four new Envisions comfort bags from different moments of the day.

a close up of a fabric
Sunset…

a close up of a fabric
… and sunrise

For those of you who can access the KLM Crown Lounge and those who fly onboard in KLM World Business Class will be access items by Marie-Stella-Maris incluudng hand soap, hand gel, hand lotion, and a face mist. The comfort bag will also contain a face moisturiser and lip balm.

a group of small bottles and a small wallet

Marie-Stella-Maris products are made in the Netherlands and consist of a minimum of 96% natural ingredients, including shea butter, almond oil, and hazelnut oil. In addition, the social-impact brand structurally donates 2.5% percentage of its sales to sustainable water projects.

In Quotes

Marleen van de Pol, VP of Customer Experience at KLM said:

KLM aims to make every journey meaningful and believes in putting quality before quantity. After all, travel is not about ticking destinations off a list but about unique encounters and personal experiences.

Coming Soon

It seems that KLM have gone for something unquie for their amenity kits, that conveniently turn into bags – and for me that’s a good thing, as you can reuse, rather than dispose of itafter you’ve finished extracting the treasures from it.

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It’s just a shame there’s no pen in the bag…

 


Welcome to Economy Class and Beyond. Your no-nonsense guide to network news, honest reviews, in-depth coverage, unique research, as well as the humour and madness I only know how to deliver.

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