We continue our Passenger Experience Week coverage, with AirFi being appointed by Indigo for its portable In-Flight Entertainment Trial.
IndiGo, India’s largest airline by both fleet size and the number of passengers carried, has selected portable inflight entertainment (IFE) provider, AirFi, to embark on a three-month trial of wireless, steaming in-flight entertainment.
From 1st May 2024, AirFi’s solution will be activated onboard flights between Delhi and Goa.
The carrier hopes that AirFi’s wireless in-flight entertainment portal, which is available through the IndiGo mobile app under the name HELLO 6E, will prove to be a useful tool for improving the customer experience for digital-savvy passengers on its flights.
The streaming entertainment component of AirFi’s solution is enabled by two content partners, Mumbai-based Shermaroo Contentino and California-based West Entertainment, providing access to a library of 200 hours of carefully selected Indian and Hollywood movies, TV shows, music and games.
The platform will be customised with many new features unique to IndiGo, including two new airline-branded games provided in conjunction with Dublin-based games developer, Gladi8or.
Passengers will also have access to AirFi’s 3D moving map, which uses the aircraft’s ADS-B receiver to monitor the flight’s route in real-time and provide accurate location, speed and altitude information at any given point during the journey. The map allows passengers to zoom in and out to get a closer look at geographical features while providing points of interest around the origin and destination of flights.
As an added incentive, passengers will be able to take part in a treasure hunt integrated into the moving map.
In Quotes
AirFi’s CEO, Job Heimerikx said:
“IndiGo is where it is today because of the bold choices it makes. They don’t do anything by halves, which is why we’re thrilled to have been chosen for this trial,”
“IndiGo is on a journey of continuous digitization, and we believe AirFi, as the global market-leader in streaming IFE technology, is uniquely placed to help the carrier achieve its goal of catering to evolving passenger expectations.”
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